Affidea already had a new brand identity, but their new website was not yet completed. Based on our previous collaboration, Markweb Digital was tasked with the project. The goal was to create a test landing page that allowed for easy appointment booking, featured a modern design, and aligned with the new brand identity.

Within the project, we proposed a landing page and a related marketing campaign. Based on the new brand guidelines, I designed the page layout, which I built using WIX within days. The page was tested and optimized in collaboration with the SEO team, and together with the marketing team, we launched a targeted online promotional campaign. I created the graphics needed for the campaign, which were approved by Affidea. The functioning system served as proof of concept for Affidea in terms of customer acquisition, and it has since been implemented on their revamped official website.

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